I've just about, but not quite, decided to rename my book from "Rolling Rocks Downhill" to "Fields of Gold". I'm mostly inspired by the following lyrics from the Sting song
I never made promises lightly
And there have been some that I’ve broken
But I swear in the days still left
Well walk in the fields of gold
Sting, “Fields of Gold”
I've written about this before, but it's worth repeating: I originally thought this book was about building software but I've come to realise over the last couple of years that, more than anything, it's about building trust by making promises that matter,then keeping them.
It's also about turning IT from a cost centre into a money making machine - hence the Gold bit doesn't just refer to barley, but to actual real gold. IT is an undiscovered goldmine.
I've even registered www.FieldsOfGold.cc - but don't click because there's nothing there yet. The CC bit, of course, stands for Clarke Ching.
Any thoughts? I'd really like to know what you think.