When I recently combined a MaCSween's vegetarian haggis with soy sauce, wasabi and natural yoghurt and created a taste sensation that I didn’t have to share with my wife, I exploited the idea that is know as the Medici effect.
This is the fascinating idea that breakthrough ideas often come at the intersection of different fields.
Here’s the website for the book.
Here’s the brilliant blog.
Here’s an interview with the author from IT Conversations.
[thanks for the nudge, Jorge]